DATA2010 ...the Healthy People 2010 Database - October, 2011 Edition - 04/25/24 - 4:57:07AM                                                                                                                                                                                                                 
Objective: 27-16a                                                                                                                                                                                                                                                                                           
                                                                                                                                                                                                                                                                                                            
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                                           Base                                                                                                                                                                                                                                                             
                                           line Base                                                                         Targ                                                                                                                                                                           
       Objective                           Year line    1998 1999 2000 2001 2002  2003 2004  2005 2006  2007 2008 2009  2010 2010                                                                                                                                                                           
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27-16a Exposure to tobacco advertising                                                                                                                                                                                                                                                                      
       and promotions - Adolescents and                                                                                                                                                                                                                                                                     
       young adults - Internet (grades                                                                                                                                                                                                                                                                      
       6-12) [New]                         2000 28%     NA   NA   BSL  ---  38%   ---  37%   ---  38%   ---  ---  37%   ---  25%                                                                                                                                                                            
       Race and ethnicity                                                                                                                                                                                                                                                                                   
        American Indian or Alaska Native                                                                                                                                                                                                                                                                    
        only                               2000 a,1\35% NA   NA   BSL  ---  1\47% ---  1\37% ---  1\37% ---  ---  1\41% ---  25%                                                                                                                                                                            
        Asian or Pacific Islander only     2000 DNC     NA   NA   BSL  ---  DNC   ---  DNC   ---  DNC   ---  ---  DNC   ---  25%                                                                                                                                                                            
         Asian only                        2000 1\28%   NA   NA   BSL  ---  1\39% ---  1\35% ---  1\39% ---  ---  1\34% ---  25%                                                                                                                                                                            
         Native Hawaiian or Other Pacific                                                                                                                                                                                                                                                                   
         Islander only                     2000 1\38%   NA   NA   BSL  ---  1\50% ---  1\43% ---  1\50% ---  ---  1\56% ---  25%                                                                                                                                                                            
        Black or African American only     2000 DNA     NA   NA   BSL  ---  DNA   ---  DNA   ---  DNA   ---  ---  DNA   ---  25%                                                                                                                                                                            
        White only                         2000 DNA     NA   NA   BSL  ---  DNA   ---  DNA   ---  DNA   ---  ---  DNA   ---  25%                                                                                                                                                                            
        Hispanic or Latino                 2000 a\33%   NA   NA   BSL  ---  42%   ---  41%   ---  41%   ---  ---  40%   ---  25%                                                                                                                                                                            
        Not Hispanic or Latino             2000 DNA     NA   NA   BSL  ---  DNA   ---  DNA   ---  DNA   ---  ---  DNA   ---  25%                                                                                                                                                                            
         Black or African American only,                                                                                                                                                                                                                                                                    
         not Hisp/Latino                   2000 31%     NA   NA   BSL  ---  39%   ---  35%   ---  37%   ---  ---  39%   ---  25%                                                                                                                                                                            
         White only, not Hispanic or                                                                                                                                                                                                                                                                        
         Latino                            2000 26%     NA   NA   BSL  ---  36%   ---  36%   ---  38%   ---  ---  36%   ---  25%                                                                                                                                                                            
       Gender                                                                                                                                                                                                                                                                                               
        Female                             2000 29%     NA   NA   BSL  ---  38%   ---  37%   ---  39%   ---  ---  38%   ---  25%                                                                                                                                                                            
        Male                               2000 27%     NA   NA   BSL  ---  37%   ---  36%   ---  37%   ---  ---  35%   ---  25%                                                                                                                                                                            
       Select populations                                                                                                                                                                                                                                                                                   
        Grade                                                                                                                                                                                                                                                                                               
         6th grade                         2000 33%     NA   NA   BSL  ---  42%   ---  27%   ---  30%   ---  ---  28%   ---  25%                                                                                                                                                                            
         7th grade                         2000 32%     NA   NA   BSL  ---  45%   ---  35%   ---  35%   ---  ---  32%   ---  25%                                                                                                                                                                            
         8th grade                         2000 32%     NA   NA   BSL  ---  41%   ---  39%   ---  40%   ---  ---  38%   ---  25%                                                                                                                                                                            
         9th grade                         2000 26%     NA   NA   BSL  ---  37%   ---  41%   ---  41%   ---  ---  38%   ---  25%                                                                                                                                                                            
         10th grade                        2000 26%     NA   NA   BSL  ---  35%   ---  39%   ---  43%   ---  ---  41%   ---  25%                                                                                                                                                                            
         11th grade                        2000 22%     NA   NA   BSL  ---  32%   ---  38%   ---  40%   ---  ---  40%   ---  25%                                                                                                                                                                            
         12th grade                        2000 21%     NA   NA   BSL  ---  28%   ---  34%   ---  39%   ---  ---  40%   ---  25%                                                                                                                                                                            
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DATA ISSUES                                                                                                                                                                                                                                                                                                 
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--- = Data are not available.                                                                                                                                                                                                                                                                               
BSL = Baseline data available for this year.  See Baseline column.                                                                                                                                                                                                                                          
DNA = Data have not been analyzed.                                                                                                                                                                                                                                                                          
DNC = Data for specific population are not collected.                                                                                                                                                                                                                                                       
NA  = Not applicable.                                                                                                                                                                                                                                                                                       
a\Baseline revised. For more information, see revised baselines and detailed objective definitions.                                                                                      
1\Data exclude persons of Hispanic origin.                                                                                                                                                                                                                                                                  
                                                                                                                                                                                                                                                                                                            
NOTE:Data may include revisions, and may differ from those shown previously.  Any displayed                                                                                                                                                                                                                 
age-adjusted data are adjusted to the 2000 standard population.                                                                                                                                                                                                                                             
                                                                                                                                                                                                                                                                                                            
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DATA SOURCE                                                                                                                                                                                                                                                                                                 
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27-16a National Youth Tobacco Survey, American Legacy Foundation and CDC.                                                                                                                                                                                                                                   

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